🤔What is a Landing Page?
This is an external page that can be created to promote your action or donation form. Landing Pages include your action or donation form widget, in addition to text and images to support your campaign and expand on your call to action. You can create endless Landing Page variations to A/B test messaging for different audiences.
Your Landing Page can only be customized once you have created an action or a donation form. A landing page is optional, as your action or donation form can be embedded on other sites and launched as soon as its created.
📍Where Do I Find the Landing Page?
Navigate to your action or donation form dashboard and click the “Edit Landing Page” button.
🎨Creating a Landing Page
Landing Page URL
First, you can customize your Page URL. It will default to a unique alphanumeric value that is unique to your action or donation form.
The new Page URL must be unique. We recommend establishing a naming convention early to avoid potential duplication on future actions or donation forms.
Landing Page Copy
The content includes a Page Title and the Page Copy, which will be displayed next to your widget on the Landing Page. This content can provide more context to the advocate on what you are looking to achieve and why they should take action or donate to your cause.
🤖 Content will be prefilled in this section if Ada Drafted Content is enabled on the Action. It can still be edited! Open this section to learn more.
This content is based on the text you added in the “Information for AI” field when you set up your action. This can be found in your Widget Settings, when you edit the Action.
Landing Page Design Variations
You can choose multiple design variations and preview them before creating the landing page. Our viewer defaults to mobile, as most advocates engage on their phones, but you can also preview them on desktop by toggling the mobile view off and scrolling to the left:
If you enable multiple design variations, we will measure and track the conversion rates for the different variations and the best performing landing page will be prioritized. An Ada analysis will be generated and sent to you for your review.
Uploading Images. Open this section to learn more.
Images can be uploaded to help ensure the page is aligned with your branding other external content you may have on your website. The Image size recommendation varies depending on the Campaign Page Design Variations selected in the section below.
To add an image, click the Select Image button. If you do not have an image uploaded yet, select Upload at the bottom of the popup. If you do, select your image and then click “Select Image.” You can view and manage your entire media library in your Account Settings.
🔢How Many Landing Pages Can I Create?
As many as you want! We mean it.
If you are sending your campaign to different audiences or channels (on ad platforms, through text, through email, or otherwise) - you create different landing page version by clicking the “Add Version” button at the top of the current landing page.
Differentiate between page versions with a different page parameter. We’ll be able to measure results for each landing page version.
🔗How Do I Share My Landing Page?
- Navigate back to your action or donation form dashboard.
- On the top right, you can copy the link to your landing page and the different versions you have created by selecting the copy button.
👋Need More Help?
We're always here for you. Reach out at help@advocacyai.com, and we’ll get you back on track.